Know Your Audience
Ideas to Boost Business
Know Your Audience
Dont address the sea of 500,000 nameless and faceless people who will receive your info.In your ads, brochures, mailings etc. pick one customer you know and like and write the copy to that one individual as though you were sitting down and having a conversation about your business.
On Line Publications
Know Who Your Customers Are
Bring Em Back For More
Use Scan Ads
Direct Mail
Use A Dipstick Now And Then
Search Engines
Update Your Site Often
The Best Way To Succeed Is To Ignore The Competition
Invite Complaints About Your Business Or Product
Start A Swipe File
Ts And Cs More ...
Test your English Language 
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