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B2B and B2C are getting closer

Digital Marketing Trends

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B2B and B2C are getting closer

B2C marketers are 18% more likely than their B2B counterparts to be focusing their efforts on targeting and personalization. In 2014, they were 55% more likely.


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CX
Pricing is not a differentiator
Paid advertising is here to stay
The algorithm will change And change again
ROI is still an issue for marketers
Hiring data driven marketers are a key to success in the next five years
You cant pick which strategyto focus on and measure
We are ignoring the power of geo targeting
Conversion optimization has high ROI
Marketers become ridiculously proud of their writing
Marketings role
New payment methods are on the rise
More ...


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